Family DAY OPEN HOUSE
My Role: Logo Design, Illustration, Branding, Copy Writing.
I developed the event brand look and feel for the Rogers Brampton campus Family Day. The animal characters match the
Rogers icon style and were based off of the patterns I made for each themed section of the officespace:
north - shield, south - prairies, east - sea, west - mountains. Other deliverables included food vouchers, pull up banners,
passport booklet (design and copy), various wayfinding signage, games and t-shirts.
Illustrator & Lead Designer: Charlotte Butcher
Designer: Emily Soo.
Creative Director: Keith Jones